Mexicali Blues Blog

November 9, 2007

Catalog

Web Snap ShotOur store and website are continually getting requests for catalogs and as a company we are flattered that customers want more ways to get their hands on our merchandise. Being a small Maine based company looking for sustainable and responsible ways to grow, we have decided to concentrate on our web store for the coming seasons rather than developing a catalog.

Focusing on the web is an effort on our part to minimize Mexicali Blues’ ecological footprint. With the web we are able to avoid; consuming paper, ink and plastic, the impact of distribution, and the end waste of discarding an obsolete catalog. Our website and blog see daily updates and maintenance, allowing us to pass along the latest Mexicali products, news and customer feedback. The web is also capable of reaching new customers as well as loyal Mexicali fans without creating waste!
This is not to say we will never have a catalog, there might come a day when we produce a catalog on recycled paper mailed directly to interested customers, but for today we are focusing our limited resources on responsibly growing the web. To learn more about other green initiatives please checkout the Responsible Business category of our Blog.

1 Comment »

  1. Right on!

    Comment by Kyle Cozzens — November 15, 2007 @ 3:21 am

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